Digital
Marketing
Controller

We build data-driven digital growth systems designed to attract, convert, and scale.
DMC
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DMC
Our Full-Stack Digital Marketing Services

Digital Marketing Strategy &
Consulting

We start with the business, not the platform.

Our strategic services include:

  • Digital marketing audits
  • Business and marketing strategy
  • Digital growth strategy
  • Competitor analysis
  • Market and audience research
  • Customer persona development
  • Customer journey mapping
  • Marketing funnel strategy
  • Go-to-market strategy
  • Digital transformation consulting
  • Marketing performance audits
  • Campaign strategy and planning
  • Marketing KPI development
  • Data-driven growth planning

Performance Marketing &
Paid Advertising

We design and manage performance-driven campaigns focused on measurable business outcomes.

Our paid media capabilities include:

  • Google Search Ads
  • Google Display Ads
  • Google Performance Max
  • YouTube advertising
  • Meta advertising
  • Facebook Ads
  • Instagram Ads
  • LinkedIn Ads
  • TikTok advertising
  • Remarketing and retargeting
  • Lead generation campaigns
  • Website conversion campaigns
  • E-commerce advertising
  • App promotion campaigns
  • Campaign optimization
  • Media planning and buying
  • Conversion tracking
  • ROI and ROAS optimization

Search Engine Optimization (SEO)

We help businesses become more visible when potential customers are actively searching for their products and services.

Our SEO services include:

  • Technical SEO
  • On-page SEO
  • Off-page SEO
  • Local SEO
  • Enterprise SEO
  • Keyword research
  • Competitor SEO analysis
  • Content SEO
  • SEO audits
  • Website optimization
  • Link-building strategy
  • Google Business Profile optimization
  • SEO content strategy
  • Search visibility improvement
  • SEO reporting and performance tracking

Social Media Marketing

We transform social media from a content-posting platform into a strategic business growth channel.

Our services include:

  • Social media strategy
  • Social media management
  • Content planning
  • Content calendars
  • Community management
  • Audience engagement
  • Social media advertising
  • Influencer marketing
  • Social listening
  • Reputation management
  • Performance reporting
  • Social media growth strategy

Content Marketing

Great marketing requires great communication.

Our content marketing services include:

  • Brand storytelling
  • Website content
  • Blog writing
  • SEO content
  • Thought leadership content
  • Social media content
  • Long-form articles
  • Case studies
  • Whitepapers
  • E-books
  • Email content
  • Sales content
  • B2B content marketing
  • Educational content
  • Corporate communications

Website Design, Development & Conversion Optimization

Your website should work as a business asset—not simply an online brochure.
  • Corporate website design
  • SME website design
  • B2B website development
  • E-commerce websites
  • Landing pages
  • Campaign landing pages
  • Website redesign
  • UI/UX design
  • Mobile-responsive development
  • Website SEO architecture
  • Conversion Rate Optimization (CRO)
  • Website analytics integration
  • Lead-generation systems
  • Conversion tracking
  • Website performance optimization

Email & CRM Marketing

We help businesses build relationships beyond the first interaction.

Our services include:

  • Email marketing strategy
  • Email campaigns
  • Lead nurturing
  • Customer segmentation
  • Automated email journeys
  • Marketing funnels
  • CRM marketing strategy
  • Customer retention campaigns
  • Re-engagement campaigns
  • Newsletter management
  • Conversion-focused email copywriting

Lead Generation & Sales Funnel Development

We build digital systems designed to attract, qualify, nurture, and convert prospects.

This includes:

  • Lead generation strategy
  • Lead magnets
  • Landing pages
  • Conversion funnels
  • B2B lead generation
  • Lead qualification
  • Retargeting funnels
  • Marketing automation
  • Lead nurturing
  • Sales funnel optimization
  • Conversion tracking

Analytics, Data & Marketing Intelligence

We use marketing data to understand what is working, what is not, where opportunities exist, and where your budget can generate greater returns.
  • Our services include:

    • Google Analytics
    • Google Tag Manager
    • Conversion tracking
    • Marketing dashboards
    • Campaign analytics
    • Customer acquisition analysis
    • Website analytics
    • Funnel analysis
    • Attribution analysis
    • ROI measurement
    • ROAS analysis
    • Marketing performance reporting
    • Data-driven optimization
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Who We Work With

DMC Work with:

Business Owners

We help business owners build stronger digital visibility, acquire customers, increase revenue, and establish competitive advantage.

DMC Work with:

B2B Companies

We help B2B brands generate qualified leads, establish authority, build demand, and create digital acquisition systems that support their sales teams.

DMC Work with:

SMEs

We help ambitious small and medium-sized businesses compete more effectively through strategic digital marketing, performance advertising, SEO, content, and conversion-focused digital experiences.

Whether you are launching a new business, expanding into a new market, repositioning your brand, or looking to scale an existing business, we build strategies around your specific objectives.

DMC
Our Approach:

Data Before Decisions

Our methodology is built around a simple principle:

Understand. Strategize. Execute. Measure. Optimize. Scale.
01 —

Discover

We learn about your business, customers, competitors, industry, goals, challenges, and opportunities.

02 —

Diagnose

We audit your existing digital presence and identify gaps, weaknesses, opportunities, and growth barriers.

03 —

Strategize

We develop a comprehensive digital marketing roadmap aligned with your commercial objectives.

04 —

Execute

Our specialists deploy the strategy across the relevant digital channels.

05 —

Measure

We audit your existing digital presence and identify gaps, weaknesses, opportunities, and growth barriers.

06 —

Optimize

We develop a comprehensive digital marketing roadmap aligned with your commercial objectives.

07 —

Scale

When we identify what works, we increase investment and expand the strategy to create sustainable growth.

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Why Choose DMC?

Over 10 Years of Digital Marketing Experience

Our experience gives us a deeper understanding of digital marketing, consumer behavior, campaign performance, content, platforms, and evolving digital trends.

Data-Driven Decision Making

We don’t rely solely on opinions or trends. We use data, insights, testing, and performance analysis to guide our decisions.

Full-Stack Capability

Strategy, creative, content, advertising, SEO, websites, analytics, social media, funnels, and optimization can be managed through one integrated digital marketing partner.

Built for African Markets

We understand the realities of doing business in Nigeria and across Africa, including local consumer behavior, market dynamics, competition, digital adoption, and the opportunities available within African markets.

Business-Focused Marketing

We understand that likes, followers, impressions, and clicks are only valuable when they contribute to meaningful business outcomes.

Premium & Authentic

Our approach combines premium execution with honest communication. We tell clients what the data says—not simply what they want to hear.

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Our Commitment

At Digital Marketing Controller, we believe businesses should be able to understand the value of their marketing investment.

That’s why we prioritize:

Strategy over guesswork.
Data over assumptions.
Results over vanity metrics.
Consistency over quick fixes.
Optimization over repetition.
Growth over activity.

We partner with businesses that are ready to take digital marketing seriously and build a stronger, more competitive business for the future.

DMC

Our clients